If you’re looking for outerwear that will get you through these April showers in style, here’s an article that might provide some fashion inspiration. Taken from The Daily Telegraph magazine, 21 March 1975, entitled ‘Weathering The Storm‘. Enjoy!
The Daily Telegraph cover, 21 March 1975. The Midas touch of Biba marks this antique gold nylon raincoat. Midi-length, it is completely waterproof, yet totally glamorous. Coat: £32 from Biba. Black and yellow scarf by Park & Warriner at Carr Jones: approximately £10 from Liberty. The clip on the scarf and black and gold bangles from Adrien Mann.
“Raincoats have moved away from drab uniformity . . . as more and more designers appreciate that rain does not have to dampen your looks and depress your spirits. Fashion Editor: Jennifer Hocking. Photographer: Jim Lee.”
Christopher Robin smock in blue ciré is gathered from the yoke at back and front and unbuttons to well below the waist (making it easy to step out of). The band collar has a hood attached. Coat by Cyclone, £56.
Sky blue ciré raincoat buttons to the neck. There are large pockets on the generously flaring skirt and the raglan sleeves are gathered into buttoned cuffs. Coat: £19.95 from branches of Wallis. Striped blue shirt: £6.95 from branches of Wallis.
Waiting with a Bus Stop - Lee Bender raincoat in lightweight proofed cotton with check scarf comes, with hat to match, from Bus Stop. The coat buttons go right up to the collar; the sleeves, are gathered at the shoulder and into wide, buttoned cuffs. Coat and scarf: £26.95. Hat: £5.50.
Two in traditional colours. Quorum's roomy, double-breasted trench coat in light rubberbacked cotton has deep armholes and pockets. Coat: £35. Orange shirt: £18. Both from Quorum. Cotton turban: £9.50 from Medina Arts. Shoulder bag: £5.99 from Saxone. Print umbrella: approximately £18.75 from Medina Arts. Bangles from Adrien Mann Cooper's half-belted cream cotton proofed raincoat has a flaring back and deep front pockets, and facings in a fine check. Coat: £30 from Way In. Hat: approximately £13.25 from Medina Arts.
Battle dress against the rain. Quorum's proofed cotton, pintucked raincoat is loose and straight and single-breasted. A concertina pintucked hood buttons under the collar and ties in the front. Coat: £45 from Quorum. RIGHT: Quorum's proofed-cotton rainsuit has a hip-length golfer's jacket with elasticised waist and slanted pockets and a wrap-over skirt. Jacket: £22. Skirt: £18. Scarf, bag and umbrella: Medina Arts.
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Filed under: Catwalk Creative | Tagged: 1970s fashions, 70s raincoats, adrien mann, biba, bus stop, lee bender, quorum |